Retail Case Study: Bereket Supermarket Chain

Customer Profile

Company: Bereket Supermarket Chain

Industry: Retail (Grocery)

Number of Stores: 12 stores

Product Range: ~3,500 SKUs

Printer: Epson ColorWorks C3500 (at each store)

Problem: The Weekly Pricing Campaign Nightmare

Mehmet, the General Manager of Bereket Supermarket, faced the same crisis every week:

"Thursdays are our campaign days. We update prices on around 200 products every week.

The old system: We'd enter the new prices from the central computer, then email an Excel file to each store. The store manager would open the Excel, walk to the computer, and print labels one by one.

Printing 200 labels at one store took 2 to 3 hours. We have 12 stores — that's 30 hours of man-hours every week. And sometimes a wrong price got printed, and customers would complain at the register.

The campaign was supposed to start Friday morning, but at some stores the labels weren't finished until Friday noon. That was a serious problem."

Measurable Problems:

2–3 hours per store (30 hours total per week)
15–20 wrong price labels per week
Store staff stuck in the back office instead of on the sales floor
Campaigns launching late (Friday noon instead of Thursday evening)

Solution: LabelInn + ERP Integration + Mobile Printing

Mehmet discovered LabelInn at a retail conference and piloted it in 2 stores first.

Setup (1 hour per store):

Connected the store ERP system (Netsis) to LabelInn
Created a price label template (barcode, product name, price, campaign graphic)
Installed LabelInn on each store manager's phone
Paired Epson printers to phones via QR code

New Workflow:

HEAD OFFICE — Thursday 6:00 PM

Campaign prices entered into ERP
"Push to all stores" button clicked → Prices synced immediately

STORE — Thursday 6:15 PM (15 minutes later)

Store Manager Ahmed:

Opens his phone
LabelInn notification: "200 product prices updated"
Taps "Print Changed Prices"
200 labels print automatically (12 minutes)

Thursday 8:00 PM — All labels changed

Results

Metric	Before	After	Improvement
Price update time	2–3 hours/store	12 minutes	93% ↓
Weekly man-hours	30 hours	2.4 hours	27.6 hours saved
Wrong prices/week	15–20	0	100% ↓
Campaign launch time	Friday 12:00 PM	Thursday 8:00 PM	16 hours earlier

The Owner's Comment

"LabelInn gave us real operational efficiency. Saving 30 hours of man-hours means 120 hours a month. That's the equivalent of 3 full-time employees.

Our campaigns now launch on time. Customer satisfaction went up because we eliminated the 'shelf says X, register says Y' complaints entirely.

Most importantly: store managers are no longer stuck in the back office — they're on the sales floor where they belong, spending more time with customers. LabelInn isn't just software — it's a business model change."

Mehmet Aydin
General Manager, Bereket Supermarket Chain

We Update 200 Price Labels in 15 Minutes